Arts Council of Wales is responsible for funding and developing the arts in Wales.
The brief was to create a strong marque that blended both the modern vision of the client, with it’s traditional celtic routes. A comprehensive brand guidelines was created so the brand remained consistent through all mediums, for both external and internal communications.
Print work included a five year strategy document. The design was a very clean grid with lots of white space, and strong photography which showcased artists’ work.